In the picturesque La Boca neighbourhood, within Buenos Aires city, a blue and yellow spirit transcends and thrills half plus one Argentineans. So much devotion for Boca Juniors football club has turned it into a national myth and an international tourist attraction. It can be noticed in almost every object, place or piece of clothing all along the city, and grows more intense as we get closer to its famous stadium: the Bombonera.Facundo de Zuviria s view of these images -testimonies of a genuine homage paid by the bosteros (Boca Juniors fans) to their club- results in Cada vez te quiero mas, dedicated to the hundredth birthday of the club that makes hearts vibrate.