Hbr's 10 Must Reads on Change Management (Including Featured Article "Leading Change," by John p. Kotter) (en Inglés)

Review, Harvard Business ; Kotter, John P. ; Kim, W. Chan · Harvard Business Review Press

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Reseña del libro

Most company's change initiatives fail. Yours don't have to.If you read nothing else on change management, read these 10 articles (featuring "Leading Change," by John P. Kotter). We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you spearhead change in your organization.HBR's 10 Must Reads on Change Management will inspire you to: Lead change through eight critical stagesEstablish a sense of urgencyOvercome addiction to the status quoMobilize commitmentSilence naysayersMinimize the pain of changeConcentrate resourcesMotivate change when business is goodThis collection of best-selling articles includes: featured article Leading Change: Why Transformation Efforts Fail by John P. Kotter, Change Through Persuasion, Leading Change When Business Is Good: An Interview with Samuel J. Palmisano, Radical Change, the Quiet Way, Tipping Point Leadership, A Survival Guide for Leaders, The Real Reason People Won't Change, Cracking the Code of Change, The Hard Side of Change Management, and Why Change Programs Don't Produce Change.

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