To enjoy Kipling's poetry you have to accept the convention of the ballad. You have to accept that not all poetry has to be sensitive and spiritual. Not all poetry is about the poet's soul, or superior perceptions or feelings. Some poetry, and the ballad in particular, is designed to be objective, to tell stories about fictional characters, to have an immediate impact, to be closer in some ways to the short story; to tell a tale and impress moral messages, and is designed to the widest possible audience.