Name: Analytics for Retail: A Step-By-Step Guide to the Statistics Behind a Successful Retail Business (en Inglés)
Price: 118215.00 COP
Availability: InStock
Author: Okunev, Rhoda
ISBN: 9781484278291

portada Analytics for Retail: A Step-By-Step Guide to the Statistics Behind a Successful Retail Business (en Inglés)

Formato

Libro Físico

Autor

Rhoda Okunev

Editorial

Apress

Idioma

Inglés

N° páginas

164

Encuadernación

Tapa Blanda

Dimensiones

23.4 x 15.6 x 0.9 cm

Peso

0.24 kg.

ISBN13

9781484278291

N° edición

Categorías

Gestión del conocimiento empresarial
Bases de datos
Ciencias de la computación

Analytics for Retail: A Step-By-Step Guide to the Statistics Behind a Successful Retail Business (en Inglés)

Rhoda Okunev (Autor) · Apress · Tapa Blanda

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Reseña del libro "Analytics for Retail: A Step-By-Step Guide to the Statistics Behind a Successful Retail Business (en Inglés)"

Examine select retail business scenarios to learn basic mathematics, as well as probability and statistics required to analyze big data. This book focuses on useful and imperative applied analytics needed to build a retail business and explains mathematical concepts essential for decision making and communication in retail business environments. Everyone is a buyer or seller of products these days whether through a physical department store, Amazon, or their own business website. This book is a step-by-step guide to understanding and managing the mechanics of markups, markdowns, and basic statistics, math and computers that will help in your retail business. You'll tackle what to do with data once it is has accumulated and see how to arrange the data using descriptive statistics, primarily means, median, and mode, and then how to read the corresponding charts and graphs. Analytics for Retail is your path to creating visual representations that powerfully communicate information and drive decisions. What You'll LearnReview standard statistical concepts to enhance your understanding of retail dataUnderstand the concepts of markups, markdowns and profit margins, and probability Conduct an A/B testing email campaign with all the relevant analytics calculated and explainedWho This Book Is ForThis is a primer book for anyone in the field of retail that needs to learn or refresh their skills or for a reader who wants to move in their company to a more analytical position.