Name: Build Your Sales Tribe: Sales in the Information age (en Inglés)
Price: 91450.00 COP
Availability: InStock
Author: Steve Schrier
ISBN: 9781783528783

portada Build Your Sales Tribe: Sales in the Information age (en Inglés)

Formato

Libro Físico

Editorial

Unbound

Autor

Steve Schrier

Año

2021

Idioma

Inglés

N° páginas

256

Encuadernación

Tapa Blanda

ISBN13

9781783528783

Build Your Sales Tribe: Sales in the Information age (en Inglés)

Steve Schrier (Autor) · Unbound · Tapa Blanda

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Origen: Reino Unido (Costos de importación incluídos en el precio)

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Reseña del libro "Build Your Sales Tribe: Sales in the Information age (en Inglés)"

The world of sales is undergoing a massive change: the world is getting smaller, data is getting bigger, communication is becoming easier, and buyers are empowered like never before. Build Your Sales Tribe is a manual for navigating this change and bringing your business into the future. It is based on a fundamental tenet: if you don’t have a solid commercial approach, scaling a business is near impossible. In the Information Age, generalist salespeople for ‘simple sales’, those used by most business-to-consumer (B2C) and some business-to-business (B2B) organisations, are becoming redundant. Businesses need the right approach to more complex sales – one that has value for both the buyer and seller. This book guides the reader through setting up functions and foundations that will allow them to build a successful approach to sales and find the right salespeople for the job. It delivers advice and offers a series of practical projects on a wide range of topics from interview questions to targeting customers, pricing models to measurement, ethical approaches in selling to diversity and inclusion, negotiation techniques to account management and much, much more.