Name: Do Penguins eat Peaches? And Other Unexpected Ways to Discover What Your Customers Want (en Inglés)
Price: 99274.00 COP
Availability: InStock
Author: Katie Tucker
ISBN: 9781788604178

portada Do Penguins eat Peaches? And Other Unexpected Ways to Discover What Your Customers Want (en Inglés)

Formato

Libro Físico

Editorial

Practical Inspiration Publishing

Autor

Katie Tucker

Idioma

Inglés

N° páginas

256

Encuadernación

Tapa Blanda

ISBN13

9781788604178

Do Penguins eat Peaches? And Other Unexpected Ways to Discover What Your Customers Want (en Inglés)

Katie Tucker (Autor) · Practical Inspiration Publishing · Tapa Blanda

Libro Físico

$ 99.274

$ 165.456

Ahorras: $ 66.182

40% descuento

Envío normal

Origen: Estados Unidos (Costos de importación incluídos en el precio)

Se enviará desde nuestra bodega entre el Lunes 10 de Junio y el Lunes 24 de Junio.

Lo recibirás en cualquier lugar de Colombia entre 1 y 5 días hábiles luego del envío.

Reseña del libro "Do Penguins eat Peaches? And Other Unexpected Ways to Discover What Your Customers Want (en Inglés)"

Why are customers so damn fickle? They say one thing, do the other. They change their minds. Give you false hopes. Keep you guessing. But without them there is no business. Finding out what your customers want needn't be potluck. Do Penguins Eat Peaches? demystifies big-business market research tools, tips and tricks for you, the smaller business. With smaller budgets. Smaller teams. Those of you who want to do right by your customers but need a little help with the how. From sending smart surveys and asking quality questions to desk research and the rise of social listening, this book teaches you how to discover what your customers want. Katie Tucker is an inspirational product leader with over twelve years' experience leading teams and delivering stand-out products and services. In 2020 she founded Product Jungle, helping hundreds of businesses understand customers better. She is also a mentor, speaker and the pen behind the popular newsletter Jungle Juice.