Name: Dynamic Growth of Chinese Firms in the Global Market: Challenges, Strategies and Implications (en Inglés)
Price: 225996.00 COP
Availability: InStock
Author: Tse, David K. ; Hung, Kineta
ISBN: 9781107629752

portada Dynamic Growth of Chinese Firms in the Global Market: Challenges, Strategies and Implications (en Inglés)

Formato

Libro Físico

Autor

David K. Tse

Kineta Hung

Editorial

Cambridge University Press

Año

2020

Idioma

Inglés

N° páginas

250

Encuadernación

Tapa Blanda

Dimensiones

22.6 x 16.3 x 1.0 cm

Peso

0.36 kg.

ISBN13

9781107629752

Categorías

Negocios internacionales

Dynamic Growth of Chinese Firms in the Global Market: Challenges, Strategies and Implications (en Inglés)

David K. Tse (Autor) · Kineta Hung (Autor) · Cambridge University Press · Tapa Blanda

Libro Físico

$ 225.996

$ 347.687

Ahorras: $ 121.690

35% descuento

Envío normal

Origen: Reino Unido (Costos de importación incluídos en el precio)

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Reseña del libro "Dynamic Growth of Chinese Firms in the Global Market: Challenges, Strategies and Implications (en Inglés)"

How have Chinese multinationals benefited from China's economic boom to enable their international expansion? This book is based on many years of original research tracing the emergence, growth and future of Chinese firms in the world economy. The authors seek to provide new perspectives and insights for business executives and graduate students through a comprehensive study of how China's firms globalize and operate, and the implications of this for economic success. Based on detailed case studies and summative examples of successful Chinese firms, Tse and Hung point out their strengths (e.g. making innovations affordable to many developing nations), their weaknesses (products made in China are not highly regarded) and their mistakes (being insensitive to host economy needs and at times corruptive acts). They argue that the world economy would benefit from engaging with Chinese and other emerging economy firms to learn from the strategies they employ to achieve their global reach.