Name: edison in the boardroom,how leading companies realize value from their intellectual assets (en Inglés)
Price: 192114.00 COP
Availability: InStock
Author: Harrison, Suzanne S. ; Sullivan, Patrick H.
ISBN: 9781118004531

portada edison in the boardroom,how leading companies realize value from their intellectual assets (en Inglés)

Formato

Libro Físico

Autor

Patrick H. Sullivan

Suzanne S. Harrison

Editorial

Wiley

Año

2011

Idioma

Inglés

N° páginas

272

Encuadernación

Tapa Dura

Dimensiones

23.6 x 16.2 x 2.5 cm

Peso

0.46 kg.

ISBN13

9781118004531

N° edición

0002

Categorías

Economía del conocimiento
Contabilidad de gestión
Gestión del conocimiento empresarial

edison in the boardroom,how leading companies realize value from their intellectual assets (en Inglés)

Patrick H. Sullivan (Autor) · Suzanne S. Harrison (Autor) · Wiley · Tapa Dura

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$ 192.114

$ 295.561

Ahorras: $ 103.446

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Origen: Estados Unidos (Costos de importación incluídos en el precio)

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Reseña del libro "edison in the boardroom,how leading companies realize value from their intellectual assets (en Inglés)"

A revised and expanded edition of the groundbreaking Edison in the Boardroom, highlighting the winning strategies today's biggest companies use to maximize the value of their intellectual property Now fully revised and expanded, Edison in the Boardroom, Second Edition takes an in-depth look at the revolutionary concept of intellectual asset management (IAM). Incorporating stories and teachings from some of the most successful companies in the world--such as Hewlett-Packard, IBM, Procter & Gamble, Rockwell, Dow, Ford and many others--Harrison and Sullivan have made an exhaustive study of IAM and its implications for today's businesses. Features updated interviews of companies, and a new treatment of the Profit Center Level Updates stories and teachings from some of the most successful companies in the world Showcases a hierarchy of best practices that today's companies can integrate into their own business philosophies to gain the best return from their intellectual assets Edison in the Boardroom, Second Edition compiles a wealth of knowledge and successful stories that illustrate how far businesses have come in their ability to leverage and monetize their intellectual assets.