Name: International Sport Business Management: Issues and new Ideas (World Association for Sport Management Series) (en Inglés)
Price: 509533.00 COP
Availability: InStock
Author: Zhang, James J. ; Pitts, Brenda G. ; Johnson, Lauren M.
ISBN: 9780367740467

portada International Sport Business Management: Issues and new Ideas (World Association for Sport Management Series) (en Inglés)

Formato

Libro Físico

Ilustrado por

Editorial

Autor

Zhang, James J. ; Pitts, Brenda G. ; Johnson, Lauren M.

Año

2021

Idioma

Inglés

N° páginas

300

Encuadernación

Tapa Dura

Dimensiones

23.9 x 15.5 x 2.3 cm

Peso

0.59 kg.

ISBN13

9780367740467

N° edición

Categorías

Negocios internacionales
Industria del sector servicios
Gestión e instalaciones deportivas

International Sport Business Management: Issues and new Ideas (World Association for Sport Management Series) (en Inglés)

James J. Zhang (Ilustrado por) · Brenda G. Pitts (Ilustrado por) · Lauren M. Johnson (Ilustrado por) · Routledge · Tapa Dura

Libro Físico

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Ahorras: $ 506.525

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Origen: Reino Unido (Costos de importación incluídos en el precio)

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Reseña del libro "International Sport Business Management: Issues and new Ideas (World Association for Sport Management Series) (en Inglés)"

This book showcases new research in sport business management around the world, offering a platform for the international exchange of ideas, best practices, and scientific inquiries in a globalized sport economy.Featuring work from leading sport management scholars from around the world - including North America, South America, Europe, Africa, and Asia - the book addresses a variety of global, regional, national, and community issues that are central to successful sport management. Combining both qualitative and quantitative studies, it explores key themes such as the emergent environment, managing change, organizational transformation, application of technology, marketing and promotion, and research protocols. New case studies cover topics such as entrepreneurship and innovation, sport broadcasting, digital technologies, youth and college sports, and the development of the sport management curriculum.International Sport Business Management is a fascinating reading for all students and scholars of sport management, sport business, and sport marketing, as well as for any professional working in the sport and leisure industries.