Name: it ` s our research: getting stakeholder buy-in for user experience research projects (en Inglés)
Price: 145006.00 COP
Availability: InStock
Author: Sharon, Tomer
ISBN: 9780123851307

portada it ` s our research: getting stakeholder buy-in for user experience research projects (en Inglés)

Formato

Libro Físico

Autor

Tomer Sharon

Editorial

Morgan Kaufmann Publishers

Idioma

Inglés

Encuadernación

Tapa Blanda

Dimensiones

23.4 x 18.8 x 1.8 cm

Peso

0.66 kg.

ISBN

0123851300

ISBN13

9780123851307

Categorías

Aplicaciones gráficas y multimedia
Diseño de interfaces de usuario y usabilidad

it ` s our research: getting stakeholder buy-in for user experience research projects (en Inglés)

Tomer Sharon (Autor) · Morgan Kaufmann Publishers · Tapa Blanda

Libro Físico

$ 145.006

$ 263.648

Ahorras: $ 118.641

45% descuento

Envío normal

Origen: Reino Unido (Costos de importación incluídos en el precio)

Se enviará desde nuestra bodega entre el Lunes 03 de Junio y el Martes 11 de Junio.

Lo recibirás en cualquier lugar de Colombia entre 1 y 5 días hábiles luego del envío.

Reseña del libro "it ` s our research: getting stakeholder buy-in for user experience research projects (en Inglés)"

It's Our Research: Getting Stakeholder Buy-in for User Experience Research Projects discusses frameworks, strategies, and techniques for working with stakeholders of user experience (UX) research in a way that ensures their buy-in. This book consists of six chapters arranged according to the different stages of research projects. Topics discussed include the different roles of business, engineering, and user-experience stakeholders; identification of research opportunities by developing empathy with stakeholders; and planning UX research with stakeholders. The book also offers ways of teaming up with stakeholders; strategies to improve the communication of research results to stakeholders; and the nine signs that indicate that research is making an impact on stakeholders, teams, and organizations. This book is meant for UX people engaged in usability and UX research. Written from the perspective of an in-house UX researcher, it is also relevant for self-employed practitioners and consultants who work in agencies. It is especially directed at UX teams that face no-time-no-money-for-research situations.