Compartir
Key Business Analytics: The 60+ Tools Every Manager Needs to Turn Data Into Insights: - Better Understand Customers, Identify Cost Savings and Growth Opportunities (en Inglés)
Bernard Marr (Autor)
·
Financial Times Prentice Hall
· Tapa Blanda
Key Business Analytics: The 60+ Tools Every Manager Needs to Turn Data Into Insights: - Better Understand Customers, Identify Cost Savings and Growth Opportunities (en Inglés) - Bernard Marr
Negocios e inversiones
$ 194.801
$ 295.154
Ahorras: $ 100.352
Elige la lista en la que quieres agregar tu producto o crea una nueva lista
✓ Producto agregado correctamente a la lista de deseos.
Ir a Mis Listas
Origen: España
(Costos de importación incluídos en el precio)
Se enviará desde nuestra bodega entre el
Martes 21 de Mayo y el
Lunes 03 de Junio.
Lo recibirás en cualquier lugar de Colombia entre 1 y 5 días hábiles luego del envío.
Reseña del libro "Key Business Analytics: The 60+ Tools Every Manager Needs to Turn Data Into Insights: - Better Understand Customers, Identify Cost Savings and Growth Opportunities (en Inglés)"
Key Business Analytics will help managers apply tools to turn data into insights that help them better understand their customers, optimize their internal processes and identify cost savings and growth opportunities. It includes analysis techniques within the following categories: Financial analytics – cashflow, profitability, sales forecasts Market analytics – market size, market trends, marketing channels Customer analytics – customer lifetime values, social media, customer needs Employee analytics – capacity, performance, leadership Operational analytics – supply chains, competencies, environmental impact Bare business analytics – sentiments, text, correlations Each tool will follow the bestselling Key format of being 5-6 pages long, broken into short sharp advice on the essentials: What is it? When should I use it? How do I use it? Tips and pitfalls Further reading This essential toolkit also provides an invaluable section on how to gather original data yourself through surveys, interviews, focus groups, etc.
