Name: La Casa que el Queso Construyó: Vida Inusual del Emigrante Mexicano que Definio una Industria Global Multibillonaria
Price: 78448.00 COP
Availability: InStock
Author: Leal Miguel A.
ISBN: 9781394205448

portada La Casa que el Queso Construyó: Vida Inusual del Emigrante Mexicano que Definio una Industria Global Multibillonaria

La Casa que el Queso Construyó: Vida Inusual del Emigrante Mexicano que Definio una Industria Global Multibillonaria

Formato

Libro Físico

Editorial

Wiley

Autor

Leal Miguel A.

Idioma

Español

N° páginas

304

Encuadernación

Tapa Dura

ISBN13

9781394205448

N° edición

La Casa que el Queso Construyó: Vida Inusual del Emigrante Mexicano que Definio una Industria Global Multibillonaria

Leal Miguel A. (Autor) · Wiley · Tapa Dura

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Reseña del libro "La Casa que el Queso Construyó: Vida Inusual del Emigrante Mexicano que Definio una Industria Global Multibillonaria"

A quintessential American dream story from a Mexican entrepreneur who shares the tale of building a multi-million-dollar business from scratch, complete with both success and failure, and always a vision of hope Leal came to the U.S. penniless as a teenager, speaking almost no English; he literally slept in the boiler room of a Wisconsin cheese factory for months before he was caught. Through hard work, grit, and ingenuity Leal would go on to launch his own business. He is widely credited with introducing Mexican cheeses to the U.S. market and grew his company to a multibillion-dollar success story. Yet, like many successful entrepreneurs, Leal's great successes were matched by personal failures: the end of a marriage; trouble with law enforcement; and the deeply felt sense that there must be something more to life than great wealth. Leal's memoir, THE HOUSE THAT CHEESE BUILT, is both a beautiful illustration of the immigrant experience--isolation, fear, and ambition for a better life and assimilation--as well as a thoughtful personal account of entrepreneurship and all its benefits and costs.