Name: Managing Sustainable Business: An Executive Education Case and Textbook (en Inglés)
Price: 433722.00 COP
Availability: InStock
Author: Miranda
ISBN: 9789402411423

portada Managing Sustainable Business: An Executive Education Case and Textbook (en Inglés)

Formato

Libro Físico

Editorial

Springer

Autor

Miranda

Año

2018

Idioma

Inglés

N° páginas

682

Encuadernación

Tapa Dura

ISBN13

9789402411423

N° edición

Categorías

Ética empresarial

Managing Sustainable Business: An Executive Education Case and Textbook (en Inglés)

Miranda (Autor) · Springer · Tapa Dura

Libro Nuevo

$ 433.722

$ 722.870

Ahorras: $ 289.148

40% descuento

Envío normal

Origen: Estados Unidos (Costos de importación incluídos en el precio)

Se enviará desde nuestra bodega entre el Lunes 20 de Mayo y el Lunes 03 de Junio.

Lo recibirás en cualquier lugar de Colombia entre 1 y 5 días hábiles luego del envío.

Reseña del libro "Managing Sustainable Business: An Executive Education Case and Textbook (en Inglés)"

This book offers 32 texts and case studies from across a wide range of business sectors around a managerial framework for Sustainable Business. The case studies are developed for and tested in executive education programmes at leading business schools.The book is based on the premise that the key for managing the sustainable business is finding the right balance over time between managing competitiveness and profitability AND managing the context of the business with its political, social and ecological risks and opportunities. In that way, a sustainable business is highly responsive to the demands and challenges from both markets and societies and managers embrace the complexity, ambivalence and uncertainty that goes along with this approach.The book presents a framework that facilitates the adoption of best business practice. This framework leads executives through a systematic approach of strategic analysis and business planning in risk management, issues management, stakeholder management, sustainable business development and strategic differentiation, business model innovation and developing dynamic capabilities. The approach helps broaden the understanding of what sustainable performance means, by protecting business value against sustainability risks and creating business value from sustainability opportunities.