Name: Org Design for Design Orgs: Building and Managing In-House Design Teams (en Inglés)
Price: 135804.00 COP
Availability: InStock
Author: Merholz, Peter ; Skinner, Kristin
ISBN: 9781491938409

portada Org Design for Design Orgs: Building and Managing In-House Design Teams (en Inglés)

Formato

Libro Físico

Autor

Peter Merholz

Kristin Skinner

Editorial

O'Reilly Media

Año

2016

Idioma

Inglés

N° páginas

198

Encuadernación

Tapa Blanda

Dimensiones

22.4 x 15.0 x 1.0 cm

Peso

0.27 kg.

ISBN13

9781491938409

N° edición

Categorías

Diseño de productos
Programación web
Diseño de interfaces de usuario y usabilidad

Org Design for Design Orgs: Building and Managing In-House Design Teams (en Inglés)

Peter Merholz (Autor) · Kristin Skinner (Autor) · O'Reilly Media · Tapa Blanda

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Reseña del libro "Org Design for Design Orgs: Building and Managing In-House Design Teams (en Inglés)"

Design has become the key link between users and today's complex and rapidly evolving digital experiences, and designers are starting to be included in strategic conversations about the products and services that enterprises ultimately deliver. This has led to companies building in-house digital/experience design teams at unprecedented rates, but many of them don't understand how to get the most out of their investment. This practical guide provides guidelines for creating and leading design teams within your organization, and explores ways to use design as part of broader strategic planning.You'll discover: Why design's role has evolved in the digital ageHow to infuse design into every product and service experienceThe 12 qualities of effective design organizationsHow to structure your design team through a Centralized PartnershipDesign team roles and evolutionThe process of recruiting and hiring designersHow to manage your design team and promote professional growth