Reseña del libro "Quantitative Methods : An Introduction for Business Management (en Inglés)"
An accessible introduction to the essential quantitative methodsfor making valuable business decisions Quantitative methods-research techniques used to analyzequantitative data-enable professionals to organize and understandnumbers and, in turn, to make good decisions. QuantitativeMethods: An Introduction for Business Management presents theapplication of quantitative mathematical modeling to decisionmaking in a business management context and emphasizes not only therole of data in drawing conclusions, but also the pitfalls ofundiscerning reliance of software packages that implement standardstatistical procedures. With hands-on applications and explanationsthat are accessible to readers at various levels, the booksuccessfully outlines the necessary tools to make smart andsuccessful business decisions.Progressing from beginner to more advanced material at aneasy-to-follow pace, the author utilizes motivating examplesthroughout to aid readers interested in decision making and alsoprovides critical remarks, intuitive traps, and counterexampleswhen appropriate.The book begins with a discussion of motivations and foundationsrelated to the topic, with introductory presentations of conceptsfrom calculus to linear algebra. Next, the core ideas ofquantitative methods are presented in chapters that exploreintroductory topics in probability, descriptive and inferentialstatistics, linear regression, and a discussion of time series thatincludes both classical topics and more challenging models. Theauthor also discusses linear programming models and decision makingunder risk as well as less standard topics in the field such asgame theory and Bayesian statistics. Finally, the book concludeswith a focus on selected tools from multivariate statistics,including advanced regression models and data reduction methodssuch as principal component analysis, factor analysis, and clusteranalysis.The book promotes the importance of an analytical approach,particularly when dealing with a complex system where multipleindividuals are involved and have conflicting incentives. A relatedwebsite features Microsoft Excel® workbooks and MATLAB® scripts to illustrate conceptsas well as additional exercises with solutions.Quantitative Methods is an excellent book for courses onthe topic at the graduate level. The book also serves as anauthoritative reference and self-study guide for financial andbusiness professionals, as well as readers looking to reinforcetheir analytical skills.
