Name: The Presidential Campaign Film: A Critical History (Praeger Series in Political Communication) (en Inglés)
Price: 254901.00 COP
Availability: InStock
Author: Joanne Morreale
ISBN: 9780275955809

portada The Presidential Campaign Film: A Critical History (Praeger Series in Political Communication) (en Inglés)

Formato

Libro Físico

Editorial

Praeger

Autor

Joanne Morreale

Año

1996

Idioma

Inglés

N° páginas

224

Encuadernación

Tapa Blanda

ISBN13

9780275955809

Categorías

Estudios de comunicación

The Presidential Campaign Film: A Critical History (Praeger Series in Political Communication) (en Inglés)

Joanne Morreale (Autor) · Praeger · Tapa Blanda

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Origen: Estados Unidos (Costos de importación incluídos en el precio)

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Reseña del libro "The Presidential Campaign Film: A Critical History (Praeger Series in Political Communication) (en Inglés)"

Morreale traces the development of the documentary films produced for presidential candidates from Calvin Coolidge in 1923 to George Bush and Bill Clinton in 1992. The work provides insight into today's visually oriented presidential campaign by analyzing the production of candidates' images as the films evolve from classical to modern forms. Campaign films are usually overlooked by campaign scholars, yet they provide the fullest available visual portrait of a candidate during a campaign, they encapsulate persuasive appeals and strategies, and they illustrate Republican and Democratic candidates' different approaches to mediated communication. Morreale concludes that presidential campaign films provide a lens through which we can view both changes and continuities in American politics and culture. Recommended for scholars and students of communication, political science, and history.