Name: Cad Monkeys, Dinosaur Babies, and T-Shaped People: Inside the World of Design Thinking and how it can Spark Creativity and Innovati on (en Inglés)
SKU: 3847932
Price: 111823.00 COP
Availability: InStock
Author: Warren Berger
ISBN: 9780143118022

portada Cad Monkeys, Dinosaur Babies, and T-Shaped People: Inside the World of Design Thinking and how it can Spark Creativity and Innovati on (en Inglés)

Cad Monkeys, Dinosaur Babies, and T-Shaped People: Inside the World of Design Thinking and how it can Spark Creativity and Innovati on (en Inglés)

Formato

Libro Físico

Editorial

Penguin

Autor

Warren Berger

Año

2010

Idioma

Inglés

N° páginas

352

Encuadernación

Tapa Blanda

ISBN

0143118021

ISBN13

9780143118022

N° edición

60583rd

Categorías

Diseño gráfico

Cad Monkeys, Dinosaur Babies, and T-Shaped People: Inside the World of Design Thinking and how it can Spark Creativity and Innovati on (en Inglés)

Warren Berger (Autor) · Penguin · Tapa Blanda

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Reseña del libro "Cad Monkeys, Dinosaur Babies, and T-Shaped People: Inside the World of Design Thinking and how it can Spark Creativity and Innovati on (en Inglés)"

Can great design transform people's lives? And can we all learn from the way great designers think? For a new generation of designers, such as Bruce Mau and Yves Behar, the answer to both questions is an unequivocal 'Yes'. To them, design is more than just a question of fashion or taste; it's a way of asking fundamental questions in order to solve complex problems. In "Glimmer", award-winning journalist Warren Berger shows how these visionary thinkers are taking design principles out of the studio and applying them to the tough issues of today, from making medicines safer to counteracting the threats of global warming. By approaching seemingly intractable problems with simple thought-processes that often seem counter-intuitive - 'ask stupid questions', 'embrace constraint' - designers are creating 'glimmer moments', when a life-changing ideas crystallise in the mind, and coming up with breathtakingly innovative solutions.