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DATA CONSPIRACY (en Inglés)
Jorge Sanz Moraleda (Autor)
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Jorge Sanz Moraleda
· Tapa Blanda
DATA CONSPIRACY (en Inglés) - Jorge Sanz Moraleda
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Reseña del libro "DATA CONSPIRACY (en Inglés)"
Most AI initiatives fail. Not because of technology. But because of data.Data Conspiracy is a business novel for leaders who want to understand why artificial intelligence transforms some organisations and quietly collapses in others.The story begins with Emma Burney, who built a chocolate empire from nothing. After decades without a day off, she is finally ready to step away. There is just one problem: she has two sons and only one empire to leave behind.So she sets them a challenge. Hugo will run Luxury Chocolates. Samuel will run The Elite Chocolate. Whoever delivers the best results inherits the entire group. The other moves in with his mother. For good.Hugo goes all in on artificial intelligence: new machine learning models, new tools, big promises. Samuel starts somewhere far less glamorous. He looks at his data: where it lives, who owns it, and whether anyone can trust it.But inside every organisation, data is not simply misunderstood. It is ignored, distorted, hidden or quietly manipulated, and an invisible struggle unfolds between those who seek the truth and those who protect their power.One of the brothers is about to learn why AI programmes alone are never enough.A story you will want to finish. Lessons you can apply at work the next day.Each chapter ends with Concepts to Consider, a short section that connects the story to the real-world principles behind it.Inside the story, you will discover:Why so many AI initiatives failThe hidden data problems inside modern organisationsHow data governance and data quality shape every AI decisionWhy KPIs and data-driven decisions are only as good as the data behind themWhy a solid data strategy determines AI successHow leaders should prepare their companies for AI and digital transformationIdeal for executives, managers, data and AI professionals, and anyone who enjoys learning through a well-told business story.
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