Name: Design Leadership Ignited: Elevating Design at Scale (en Inglés)
Price: 157558.00 COP
Availability: InStock
Author: Quint, Eric ; Gemser, Gerda ; Calabretta, Giulia
ISBN: 9781503613966

portada Design Leadership Ignited: Elevating Design at Scale (en Inglés)

Formato

Libro Físico

Autor

Eric Quint

Gerda Gemser

Giulia Calabretta

Editorial

Stanford Business Books

Año

2022

Idioma

Inglés

N° páginas

240

Encuadernación

Tapa Dura

Dimensiones

23.1 x 15.5 x 2.3 cm

Peso

0.50 kg.

ISBN13

9781503613966

N° edición

Categorías

Estrategia empresarial
Técnicas de gestión empresarial
Comportamiento organizativo

Design Leadership Ignited: Elevating Design at Scale (en Inglés)

Eric Quint (Autor) · Gerda Gemser (Autor) · Giulia Calabretta (Autor) · Stanford Business Books · Tapa Dura

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Origen: Estados Unidos (Costos de importación incluídos en el precio)

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Reseña del libro "Design Leadership Ignited: Elevating Design at Scale (en Inglés)"

Design leadership at scale requires leaders who design the design function, establish a thriving environment for the creative team, and shape the design organization to drive progress, advance innovation, and enhance meaningful customer experiences. To examine the foundations of successful design leadership, the authors performed extensive in-depth interviews with design leaders working for Fortune 500 organizations across industries. Based on these insights, Design Leadership Ignited delineates a pathway to design excellence, which includes establishing a forward-looking strategy and an adequate organizational structure for the design function, empowering the design team, and scaling the impact of design across the entire organization. This book takes the position that a core challenge in the journey towards design excellence is the need to recognize and balance the often-contradictory objectives and activities that design leaders encounter. Combining their practitioner experience and research, the authors provide a framework to embrace the complexity of design leadership that will elevate design at scale.