Name: Founded After 40: How to Start a Business When you Haven't got Time to Waste (en Inglés)
Price: 100693.00 COP
Availability: InStock
Author: Glenda Shawley
ISBN: 9781910056462

portada Founded After 40: How to Start a Business When you Haven't got Time to Waste (en Inglés)

Formato

Libro Físico

Editorial

Practical Inspiration Publishing

Autor

Glenda Shawley

Año

2017

Idioma

Inglés

N° páginas

248

Encuadernación

Tapa Blanda

ISBN13

9781910056462

Categorías

Emprendimeinto

Founded After 40: How to Start a Business When you Haven't got Time to Waste (en Inglés)

Glenda Shawley (Autor) · Practical Inspiration Publishing · Tapa Blanda

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Origen: Estados Unidos (Costos de importación incluídos en el precio)

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Reseña del libro "Founded After 40: How to Start a Business When you Haven't got Time to Waste (en Inglés)"

Founded After Forty by small business expert Glenda Shawley takes you step by step from discovering your 'why' and vision to launching your business and keeping the momentum going. It covers finding the right business model and business fundamentals as well as practical considerations such as making the time for running a business. Part 2 looks at the mechanics of starting up: legal considerations, identifying the target market, choosing the right route to market, developing the brand, making a profit, and mapping the customer journey. Part 3 gets you started with marketing, staffing, managing the business and the launch and beyond. The guidance in the book is supplemented with examples from existing business owners who didn’t always get it right first time. Each chapter finished with topics to think about as well as key actions that need to be taken. There is an accompanying downloadable workbook which builds on the key activities in the book to help you create your own unique business plan.