Name: how to win an election (en Inglés)
Price: 91816.00 COP
Availability: InStock
Author: Cicero, Quintus Tullius ; Freeman, Philip
ISBN: 9780691154084

portada how to win an election (en Inglés)

Formato

Libro Físico

Autor

Quintus Tullius Cicero

Traducido por

Philip Freeman

Editorial

Princeton University Press

Idioma

Inglés

N° páginas

128

Encuadernación

Tapa Dura

Dimensiones

17.3 x 12.2 x 1.5 cm

Peso

0.18 kg.

ISBN

691154082

ISBN13

9780691154084

Categorías

Antiguo roma
Ciencias políticas
Elecciones y referéndums
Publicidad y campañas políticas
Historia de roma

how to win an election (en Inglés)

Quintus Tullius Cicero (Autor) · Philip Freeman (Traducido por) · Princeton University Press · Tapa Dura

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Reseña del libro "how to win an election (en Inglés)"

A primer on campaigning in ancient Rome that reads like a strategy memo from a modern political consultant How to Win an Election is an ancient Roman guide for campaigning that is as up-to-date as tomorrow's headlines. In 64 BC when idealist Marcus Cicero, Rome's greatest orator, ran for consul (the highest office in the Republic), his practical brother Quintus decided he needed some no-nonsense advice on running a successful campaign. What follows in his short letter are timeless bits of political wisdom, from the importance of promising everything to everybody and reminding voters about the sexual scandals of your opponents to being a chameleon, putting on a good show for the masses, and constantly surrounding yourself with rabid supporters. Presented here in a lively and colorful new translation, with the Latin text on facing pages, this unashamedly pragmatic primer on the humble art of personal politicking is dead-on (Cicero won)--and as relevant today as when it was written. A little-known classic in the spirit of Machiavelli's Prince, How to Win an Election is required reading for politicians and everyone who enjoys watching them try to manipulate their way into office.