Name: Live Your Brand: Integrating Culture and Operations to... (en Inglés)
Price: 68603.00 COP
Availability: InStock
Author: Oaks, Amy ; Armeli, Michael
ISBN: 9781945907296

Formato

Libro Físico

Autor

Amy Oaks

Michael Armeli

Editorial

Nico 11 Publishing & Design

Idioma

Inglés

N° páginas

140

Encuadernación

Tapa Blanda

Dimensiones

22.9 x 15.2 x 0.8 cm

Peso

0.20 kg.

ISBN13

9781945907296

Categorías

Teoría y comportamiento organizativos

Live Your Brand: Integrating Culture and Operations to... (en Inglés)

Amy Oaks (Autor) · Michael Armeli (Autor) · Nico 11 Publishing & Design · Tapa Blanda

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Reseña del libro "Live Your Brand: Integrating Culture and Operations to... (en Inglés)"

LiVE Your Brand is about so much more than how to maximize your business, your employees, and yourself to full potential, though the answers to those quandaries does lie within these pages. Author Michael Armeli invites us in to look at how branding, operations, language, and cultural influences are interwoven into everything we do, and hugely impact our successes and failures. Michael's personal gallop through life has included becoming fluent in four languages, studying international business, adopting and communing with horses, and building a career out of helping businesses and employees live and work authentically. His groundbreaking Identity Model uses the process by which we learn language to create, and integrate, a unifying corporate culture from the ground up; so employees and management alike emerge from the process truly LIVING the brand. Pair this with clearly defined operations and creative strategies, and you are on your way to elevating yourself both professionally and personally. Michael shares his inspirations and motivations openly with us, showing that we all need that "something" in our lives in order to be at our best. Michael's company, integrated Brand Group, or iBG, is a team of experts who strive to be impactful, impressive masters of integration. Michael and his team LIVE the brand through iBG, and enthusiastically bring their expertise to the world in business every day, and now, through this book.