Name: Online Reputation of Baku City (Azerbaijan) as a Tourism Destination (en Inglés)
Price: 393677.00 COP
Availability: InStock
Author: Abbasova, Mariya
ISBN: 9783346531544

portada Online Reputation of Baku City (Azerbaijan) as a Tourism Destination (en Inglés)

Formato

Libro Físico

Autor

Mariya Abbasova

Editorial

Grin Verlag

Idioma

Inglés

N° páginas

138

Encuadernación

Tapa Blanda

Dimensiones

21.0 x 14.8 x 0.8 cm

Peso

0.19 kg.

ISBN13

9783346531544

Categorías

Mapas y atlas de viaje

Online Reputation of Baku City (Azerbaijan) as a Tourism Destination (en Inglés)

Mariya Abbasova (Autor) · Grin Verlag · Tapa Blanda

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Origen: Estados Unidos (Costos de importación incluídos en el precio)

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Reseña del libro "Online Reputation of Baku City (Azerbaijan) as a Tourism Destination (en Inglés)"

Master's Thesis from the year 2016 in the subject Tourism - Miscellaneous, language: English, abstract: The focus of the thesis is to investigate the current online reputation of the tourism destination Baku (Azerbaijan), and to underline the importance of examination of the online reputation for this tourism destination. In particular, existing communication gaps between official and unofficial online communication will be closely investigated. Finally, throughout the research, scientific literature devoted to the reputation concept will be analysed and based on the findings the existing lacks in this field will also be addressed. In the last decade the study of online reputation was the focus for many scholars. The advent of the Web 2.0 allowed Internet users to produce online contents, and as consequence increased the needs to better understand how to manage the online reputation of an object, person, a company, and a tourism destination as well. Indeed, in the current dynamics of a business environment, the monitoring of online reputation became an essential part of management for organisations, and also DMOs (Destination Management Organizations) are also involved in such a phenomenon.