Name: Professional Discourses, Gender and Identity in Women's Media (en Inglés)
SKU: 54779778
Price: 180400.00 COP
Availability: InStock
Author: Yoong, Melissa
ISBN: 9783030555436

portada Professional Discourses, Gender and Identity in Women's Media (en Inglés)

Professional Discourses, Gender and Identity in Women's Media (en Inglés)

Formato

Libro Físico

Autor

Melissa Yoong

Editorial

Palgrave Pivot

Idioma

Inglés

N° páginas

149

Encuadernación

Tapa Dura

Dimensiones

21x14.8x1.1 cm

Peso

0.35 kg.

ISBN13

9783030555436

Categorías

Sociolingüística
Semántica, análisis del discurso, etc.
Feminismo y teoría feminista

Professional Discourses, Gender and Identity in Women's Media (en Inglés)

Melissa Yoong (Autor) · Palgrave Pivot · Tapa Dura

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Reseña del libro "Professional Discourses, Gender and Identity in Women's Media (en Inglés)"

This book examines the professional discourses produced in women's media in Malaysia and the subject positions that they make available for career women. Drawing on feminist critical discourse analysis, critical stylistics and feminist conversation analysis, it identifies a range of gendered discourses around employment and motherhood that are underpinned by postfeminism and neoliberal feminism. Through close linguistic analysis of magazine and newspaper articles and radio talk, the study reveals that these discourses substitute balance, individual success, self-transformation and positive feelings for structural change, and entrench the very issues hindering gender workplace equality. Chapters discuss topics such as sexism, work-family balance, extensive and intensive mothering, breadwinning, gender stereotypes, beauty work, 'synthetic sisterhood', media practices and gender equality policies. This book will be of great interest to students and scholars of language and gender, discourse analysis, and media, communication and cultural studies as well as policy-makers, media practitioners and feminist activists.