Name: Selling Destinations: Geography for the Travel Professional (en Inglés)
Price: 335576.00 COP
Availability: InStock
Author: Marc Mancini
ISBN: 9781949667028

portada Selling Destinations: Geography for the Travel Professional (en Inglés)

Selling Destinations: Geography for the Travel Professional (en Inglés)

Formato

Libro Físico

Editorial

Marc Mancini Seminars And Consulting Inc

Autor

Marc Mancini

Año

2012

Idioma

Inglés

N° páginas

624

Encuadernación

Tapa Blanda

ISBN13

9781949667028

N° edición

Categorías

Formación docente

Selling Destinations: Geography for the Travel Professional (en Inglés)

Marc Mancini (Autor) · Marc Mancini Seminars And Consulting Inc · Tapa Blanda

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Reseña del libro "Selling Destinations: Geography for the Travel Professional (en Inglés)"

This special 5th Canadian edition of the bestselling Selling Destinations: Geography for the Travel Professional offers a fresh approach to destination geography. It argues that geography provides the foundation for the entire travel, tourism and hospitality industries and that travel professionals need to know not just the facts about places, but also how to sell them to the traveling public.Selling Destinations features: In-depth exploration of the nations, regions and cities that Canadian travelers favor most.Sales and marketing factors, such as visitor profiles, their preferences, motivations and misgivings, as well as other sales and marketing considerations.Hundreds of photos, maps, charts and graphics that help organize the content for the reader and make geography come alive.Detailed information on climate, attractions, transportation, sample itineraries and cultural patterns.Mini case studies, map exercises and creative activities that pull together each chapter's content to create an interactive and entertaining learning experience.A style that is relaxed, informal and enjoyable, not unlike a leisure vacation itself.