Name: SMEs and the international market of Ecuador's felt hats (en Inglés)
SKU: 59433803
Price: 241616.00 COP
Availability: InStock
Author: Chamorro, Vladimir ; Eldredge, Braulio
ISBN: 9786206966487

portada SMEs and the international market of Ecuador's felt hats (en Inglés)

SMEs and the international market of Ecuador's felt hats (en Inglés)

Formato

Libro Físico

Autor

Vladimir Chamorro

Braulio Eldredge

Editorial

Our Knowledge Publishing

Idioma

Inglés

N° páginas

112

Encuadernación

Tapa Blanda

Dimensiones

22.9x15.2x0.7 cm

Peso

0.18 kg.

ISBN13

9786206966487

Categorías

Empresa y gestión

SMEs and the international market of Ecuador's felt hats (en Inglés)

Vladimir Chamorro (Autor) · Braulio Eldredge (Autor) · Our Knowledge Publishing · Tapa Blanda

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Reseña del libro "SMEs and the international market of Ecuador's felt hats (en Inglés)"

The low level of competitiveness manifests itself as the inability of a firm to expand and meet market demand; the Ecuadorian hat industry shows the case in that despite having been maintained for more than a century, today it faces foreign rivals with diversified products that form local niches, displace the retail producer, and are built under unfavorable commercial relations for the artisan felt transformer who continues to use methods and tools typical of the colony. The production and commercial chain schemes of the felt hat and its main raw material highlight the organizational structure of the industrial producer, who focuses his efforts on the foreign market, in addition to the contradictory reality of the artisan who sells in the local market, and thus manage to exhibit the main limitations to access the international market due to the lack of technification in the transformation process of the raw material, which together with an intricate network of productive-family relationships on which they are based, prevent them from reaching adequate levels of competitiveness.