Name: The Mind of the Customer: How the World's Leading Sales Forces Accelerate Their Customers' Success (en Inglés)
SKU: 1778925
Price: 89554.00 COP
Availability: InStock
Author: Richard Hodge; Lou Schachter
ISBN: 9780071470278

portada The Mind of the Customer: How the World's Leading Sales Forces Accelerate Their Customers' Success (en Inglés)

The Mind of the Customer: How the World's Leading Sales Forces Accelerate Their Customers' Success (en Inglés)

Formato

Libro Físico

Editorial

Editorial Mcgraw-Hill

Autor

Richard Hodge; Lou Schachter

Categoría

Management (general)

Año

2006

Idioma

Inglés

N° páginas

242

Encuadernación

Tapa Dura

Peso

ISBN

0071470271

ISBN13

9780071470278

N° edición

The Mind of the Customer: How the World's Leading Sales Forces Accelerate Their Customers' Success (en Inglés)

Richard Hodge; Lou Schachter (Autor) · Editorial Mcgraw-Hill · Tapa Dura

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Reseña del libro "The Mind of the Customer: How the World's Leading Sales Forces Accelerate Their Customers' Success (en Inglés)"

Reinvent the Sales Process in Your Own Organization “Today’s sales professionals have to find a way to contribute to their customers’ ability to satisfy their own customers and achieve their critical business goals.” --Dale Hayes, Vice President of Sales, UPS “The old world of buying them a scotch and having a great dinner is not enough.... The speed of change, the availability of information to your customers, and aggressive global competition has produced a new playing field.” --Rick Cheatham, Sales Director, Information Processing & Systems Division, Avery Dennison Let the world’s best sales forces show you a new way of selling that redefines success. Today’s competitive edge belongs to the salespeople who deeply understand their customers’ businesses and who accelerate the rate at which their customers realize tangible business results. The Mind of the Customer explores the ways leading companies like UPS, Toyota, Nokia, and others achieve exceptional performance. The book builds on the proven performance-improvement training techniques of The Real Learning Company to supply sales and marketing professionals with a dynamic, straightforward plan to: Improve profitability Raise productivity Increase customer satisfaction Rich graphical models illustrate key concepts, while contributions from industry leaders provide eye-opening perspectives on how sales in changing--and how you can create competitive advantage amidst that change.