Name: The Retailers Guide to Merchant Services: From Storefront to Internet (en Inglés)
Price: 128821.00 COP
Availability: InStock
Author: Cavanaugh, Gail
ISBN: 9781507819210

portada The Retailers Guide to Merchant Services: From Storefront to Internet (en Inglés)

Formato

Libro Físico

Autor

Gail Cavanaugh

Editorial

Createspace Independent Publishing Platform

Idioma

Inglés

N° páginas

106

Encuadernación

Tapa Blanda

Dimensiones

22.9 x 15.2 x 0.7 cm

Peso

0.21 kg.

ISBN13

9781507819210

Categorías

Autónomos y pequeñas empresas

The Retailers Guide to Merchant Services: From Storefront to Internet (en Inglés)

Gail Cavanaugh (Autor) · Createspace Independent Publishing Platform · Tapa Blanda

Libro Nuevo

$ 128.821

$ 214.702

Ahorras: $ 85.881

40% descuento

Envío normal

Origen: Estados Unidos (Costos de importación incluídos en el precio)

Se enviará desde nuestra bodega entre el Martes 13 de Agosto y el Martes 27 de Agosto.

Lo recibirás en cualquier lugar de Colombia entre 1 y 5 días hábiles luego del envío.

Reseña del libro "The Retailers Guide to Merchant Services: From Storefront to Internet (en Inglés)"

Owning a business in The Digital Age requires that business owners learn new ways of promoting their products and services, as more and more people are shopping on-line rather than in storefronts. This means that business owners must be well - informed about accepting credit cards from their customers. In Retailer's Guide to Merchant Services, Gail Cavanaugh explores the process of accepting credit cards including the types of accounts, the rates and fees, the types of terminals, the advantages and disadvantages of accepting credit cards, the exposure to fraud, and reducing chargebacks. Business students can gain insight on how to apply Michael Porter's Five Competitive Forces to the decision to accept credit cards, learn how to market the business on the Internet, and engage in a hypothetical study of the profit margin upon accepting credit cards in payment for products and services. The book also contains a Christian commentary on some of the concepts which require careful thought and consideration in decision making.