Name: What the Customer Wants you to Know: How Everybody Needs to Think Differently About Sales (en Inglés)
Price: 69188.00 COP
Availability: InStock
Author: Ram Charan
ISBN: 9780141036878

portada What the Customer Wants you to Know: How Everybody Needs to Think Differently About Sales (en Inglés)

Formato

Libro Físico

Editorial

Penguin

Autor

Ram Charan

Categoría

Negocios e Inversiones

Año

2009

Idioma

Inglés

N° páginas

192

Encuadernación

Tapa Blanda

ISBN13

9780141036878

What the Customer Wants you to Know: How Everybody Needs to Think Differently About Sales (en Inglés)

Ram Charan (Autor) · Penguin · Tapa Blanda

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Reseña del libro "What the Customer Wants you to Know: How Everybody Needs to Think Differently About Sales (en Inglés)"

According to business guru Ram Charan, the process of selling is broken. Demand for competitive pricing is ever on the increase, and customers want more than great products at great prices; they want you to know how their business works, so that you can make it work better. It is time for companies to re-think their selling processes, and that ` s where Charan ` s concept of Value Creation Selling fits in. It is a new approach that while radical is nonetheless practical and produces stronger customer relationships and long term rewards. VCS will enable you to: gain a deeper knowledge of your customer ` s business. Use this knowledge to improve your customer ` s margins. Show how your product and expertise is a winning combination. Someday, every company will listen more closely to the customer.